Online course · $79 · self-paced
Dating for Idiots 101
Congratulations. You’ve discovered women are people.
Thirteen modules at your own pace, in the privacy of your own home, where nobody can watch you learn what a “follow-up question” is.
Enroll for $79Syllabus
Thirteen modules
Every module is built on actual research. Tap one to see what’s inside and where the evidence comes from.
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01Why Are You Single?
The market is lopsided: roughly two men for every woman on dating apps. Men feel ignored, women feel flooded, and neither is a personal attack. We cover where the odds are better.
Backed by: Ofcom 2024 · Pew Research Center 2023 · Institute for Family Studies 2026
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02Your Dating Profile Is Terrible
Photos decide the swipe. Words decide the date. We rebuild both.
Backed by: Computers in Human Behavior Reports 2024 · Hinge 2025
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03Photos That Don’t Suck
The lineup rule: she should be able to pick you out of one. Someone else takes the photo. Eye contact. Recent. One fish, never first.
Backed by: Krämer et al. 2017 · Hinge 2017 · Hily 2025
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04How to Write a Bio
Concrete details beat clichés. Negativity is the number-one turn-off. Show your humour instead of claiming it.
Backed by: van der Zanden et al. 2022 · Forbes Health / OnePoll 2024
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05How to Start a Conversation
Short, specific, about her, and sent the same day. Comment on a prompt instead of just liking it.
Backed by: OkCupid 2009 · Hinge 2025 · Bumble 2026
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06The Ancient Art of Banter
Humour works when it feels mutual. Match her energy, her length and her style.
Backed by: Treger, Sprecher & Erber 2013 · Ireland et al. 2011
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07How Not to Interview Someone
Follow-up questions, not a questionnaire. Ask, then add something of yours. Go deeper sooner than feels safe.
Backed by: Huang et al. 2017 · Kardas, Kumar & Epley 2022
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08Flirting Without Being Creepy
Check in instead of assuming. Your read of her interest is less reliable than you think. And never, ever send the picture.
Backed by: Perilloux, Easton & Buss 2012 · UK Online Safety Act 2023
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09Reading the Room
One-word answers, slow replies, slow fades. One follow-up, maximum. Then let it go.
Backed by: Freedman & Powell 2024 · Samara, Roth & Kret 2021 · Hinge 2017
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10The First Date
Casual and public. Phone away. Offer to pay, happily accept a split. Two magic words: “Home safe?”
Backed by: Match Singles in America 2025 · BMO / Ipsos 2026 · Tinder / Opinium 2024
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11What to Do After the Date
A same-day or next-day text that says you’d like to see her again. Enthusiasm beats strategy.
Backed by: Hinge 2025
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12Rejection Without Having a Meltdown
Rejection stings, and that’s normal. The ten-word script, and why using it matters for everyone.
Backed by: Lutz & Büttner 2026 · Czechowski et al. 2026
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13Becoming Someone People Actually Want to Date
Friends, hobbies, a life. Earned respect beats dominance. And when to see a therapist instead of a dating coach.
Backed by: Rosenfeld, Thomas & Hausen 2019 · Sandstrom, Boothby & Cooney 2022 · Snyder, Kirkpatrick & Barrett 2008
Free lesson · from Module 13
The Stranger-a-Day Week
Your homework, no purchase required: talk to one stranger a day for a week. Tick each day off as you go.
This isn’t a pickup exercise. It’s a reps exercise. In a study where people did exactly this for a week, they got rejected far less than they predicted, felt more confident, and still felt that way a week later.
Sandstrom, Boothby & Cooney 2022 · UK, Canada · peer-reviewed
0 of 7 done
Seven for seven. You talked to seven strangers and nobody died. Including you.
Graduation
Certified Not An Idiot
Every client who finishes the program gets a ridiculous certificate. Try yours on for size.
Want it on a shirt? We are not above it.
This certifies that
Your Name Here
has completed the program, stopped opening with “hey,” removed at least one fish, and is hereby
Certified Not An Idiot™
The ManagementHead of Idiot Prevention
Field Research Dept.The Female Perspective™
Valid until he says “hey” again.